While building this wonderful business of ours, we’ve been confronted with many challenges (some would call them opportunities), with some seemingly insurmountable. For the most part, we’ve plowed our way through them, adjusting where we could to stay on track. We’ve tried to stay focused, and although we haven’t launched the beta (next week or so) of the initial platform, we’re already working hard on conceptualizing the follow-up products. Being strong believers that you must evolve to stay relevant, our biggest challenge hasn’t been defining our ideas but the time it takes to convert our ideas into a usable product.
By far, time has been the hugest and gnarliest limiting factor we’ve confronted. Between our primary careers during the day, our parenting of four awesome kids and the necessity to get at least a couple hours of sleep a night, our ranjeR time is limited to snippets here and there throughout the week. Our partners in the project, from our developers to our professional resources have been amazing in adapting to our constraints and we’re actually amazed at how much has been done so far.
And yet here I sit frustrated. Why you might ask? Because as far as we’ve come, ranjeR still hasn’t officially gone beta (or viral but that will happen). No one to blame, just time (or lack of it). Knowing the potential ranjeR has but having to wait – ouch, that hurts. And frustrates. A lot. Soon though.
However, we’re turning into marketing gurus so the wait is helping us amass a huge potential user base. We’re amazed at the global interest we’ve been able to garner so far. The sign-ups on our two pre-launch pages (ranjeR.com and ranjeR.ca), our likes on Facebook and the number of hits on our sites is spectacular and we truly believe ranjeR will live up to all your expectations.
We’re really excited about the product we’re ready to launch in beta mode and hope you’ll come along for the ride. Thanks to all. ranjeR on!
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